SERVICES

A connected system for visibility, trust and enquiries

Local SEO works best when search visibility, website experience and customer action are treated as one system. I organise the work around four commercial questions: Can customers find you, understand you, trust you and contact you?

01

Local Search Visibility

Improve how clearly your business matches relevant local demand.

  • Google Business Profile audit and optimisation guidance
  • Local search-intent and keyword research
  • Competitor visibility and positioning review
  • Service and location-page planning
  • Business information and citation consistency
  • On-page Local SEO and internal-linking recommendations

Intended outcome: A clearer local presence aligned with the services and locations that matter to the business.

02

Website Experience & Conversion

Help search visitors understand the offer and take the next step without unnecessary friction.

  • Homepage and service-page clarity review
  • Mobile contact and booking journey
  • Calls-to-action, forms and enquiry flow
  • Trust signals, proof and review placement
  • Content readability and navigation
  • Website conversion recommendations

Intended outcome: A website that makes the business easier to evaluate and easier to contact.

03

AI Search Readiness

Strengthen the information search engines and AI-assisted systems use to understand the business.

  • Entity and business-identity clarity
  • Answer-focused service content
  • Structured information and schema recommendations
  • Author, expertise and source signals
  • Crawlable service and location relationships
  • AEO and GEO principles built on solid SEO foundations

Intended outcome: A clearer, more sourceable digital identity without claims of guaranteed AI inclusion.

04

Measurement & Prioritisation

Focus reporting on business actions, not only keyword movement.

  • Search visibility baseline
  • Google Business Profile activity
  • Phone, WhatsApp and form actions
  • Priority-page performance
  • Completed work and unresolved constraints
  • Next-period recommendations

Intended outcome: A report that explains what changed, why it matters and what should happen next.

ENGAGEMENT OPTIONS

Ways to work with me

Free 5-Point Visibility Review

A limited initial review of publicly visible opportunities. No account access is required.

One-Time Local SEO Audit

A deeper diagnosis covering local visibility, website structure, competitors and conversion priorities.

90-Day Local Growth Project

A defined first phase combining analysis, agreed improvements, measurement and next-quarter planning.

Ongoing Support

Continued implementation, monitoring and content support when the business needs it.

CLEAR BOUNDARIES

What I do not promise or support

A professional service should make its limits clear before money or account access changes hands.

  • Guaranteed rankings, traffic or lead volumes
  • Fake reviews, false locations or misleading business information
  • Password collection when secure authorised access is available
  • Paid advertising or social-media management unless separately agreed
  • Mass-produced pages with only a city or industry name changed

THE PRINCIPLE

More traffic is not the final goal. The goal is to make the right local customer find the business, understand the offer and take a useful next step.

Not sure which service your business actually needs?

Start with the focused 5-point review. It is designed to identify the first visible gap before a paid scope is discussed.